Customer Analytics in SPSS

Free Online Tutorials | Digital Marketing | Tech Courses

Get free certifications online courses, best free online courses designed to help grow your business or jumpstart your career. You can learn absolute best free online classes for learning something new by taking our free online courses, discount courses, digital marketing, online business, SEO and diploma courses available for you to learn free or you can purchase from our affiliate link for 45% discounts with lifetimes access.

Customer Analytics in SPSS

Unlimited Reseller Hosting
Customer Analytics in SPSS

Customer Analytics in SPSS

Identify your best customers and increase response rates, customer loyalty and profits.
  • Perform RFM analyses (recency, frequency, monetary value)
  • Perform complex market segmentations using an advanced clustering method
  • Generate profiles of the customers who responded to the past offers
  • Identify the top responding geographical areas (postal codes)
  • Estimate the contact probability of purchase and select the contacts with the greatest probabilities
  • Predict the probability of purchase for new customers
  • Compare campaign effectiveness (in terms of response rate)
Learn how to get insights from your customer data, understand your customers deeply and target the right customers with the right products!

The SPSS program offers a comprehensive customer analytics tool – the Direct Marketing module. With this tool you can conduct powerful analyses without being an expert in statistics and data analysis.

The everyday interactions with your customer generates a high amount of valuable data. The customer marketing analysis is the best solution to transform these data into real knowledge. 
The goal of this analysis is to get you a precise view of your customers, identify the most profitable groups of customers and send them the most appropriate marketing messages.

Most of the procedures above use sophisticated statistical analysis techniques to process your data. However, you don’t have to be a statistician in order to use them. You can get the results you need with a few clicks only, in a few seconds. 

Customer Analytics in SPSS
Blockchain Council | Certified Blockchain & Healthcare Professionalâ„¢
Santosh Kumar
We only promote those products or services that are thoroughly investigated and truly feel to deliver value to you with quality online courses. Facebook | Twitter | Pinterest | LinkedIn

Related Posts

Post a Comment

Subscribe Our Newsletter

Get Exclusive Tips and Tutorials That I Only Share With our Email Subscribers? Subscribers to our newsletter have been proven to be smarter, better looking so why waiting?

By completing this form, you agree to our Terms of Service and Privacy Policy